Enterprise
Global Manufacturing CRM Transformation
Complete digital transformation for a Fortune 500 manufacturing company with operations across 15 countries.
Industry
Manufacturing
Users
2,500+
Timeline
18 months
ROI
450%
The Challenge
Our client, a global manufacturing leader, was struggling with fragmented customer data across multiple legacy systems, inconsistent sales processes across regions, and lack of real-time visibility into their global operations.
- •15 different CRM systems across regions
- •60% of sales data was incomplete or outdated
- •Average deal closure time: 180 days
- •No unified reporting across business units
Our Solution
Phase 1: Foundation
- • Global Salesforce org architecture
- • Data migration from 15 legacy systems
- • Standardized sales processes
- • Multi-currency and multi-language setup
Phase 2: Integration
- • ERP system integration
- • Marketing automation connection
- • Custom API development
- • Real-time data synchronization
Phase 3: Optimization
- • Advanced analytics and AI insights
- • Automated workflow implementation
- • Mobile app deployment
- • Performance monitoring setup
Phase 4: Adoption
- • Global training program
- • Change management support
- • Ongoing optimization
- • Success measurement
Transformational Results
65%
Faster Deal Closure
$50M
Additional Revenue
98%
User Adoption
"This transformation has revolutionized how we operate globally. We now have complete visibility into our sales pipeline and can make data-driven decisions in real-time."
Technology Stack
Salesforce Sales Cloud
Salesforce Service Cloud
Marketing Cloud
Einstein Analytics
MuleSoft Integration
Custom Lightning Components
Heroku Applications
Tableau Dashboards