Social media marketing is the most popular medium to reach out to your target audience cutting across demographics, Economics, Geographic and Behavioral Segmentation. Popularity of social media marketing increasing day by day as people are spending more and more time on social media like Facebook, Instagram, YouTube, LinkedIn etc. Putting you ad in and around a topic of interest catches the eyeballs of your prospective customer and draws them to your website. Social media advertisement can easily spread information about your brand or business to the intended audience. If you want to get the most out of your ad budget, you need to make sure that you spend it on channels where it’s matters. Addy Digital provides Marketing Analytics services to determine the ROI from your marketing spend and performs necessary course corrections to stretch your advertisement budget a long way.